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Dezeen promotion: Italian design company Fornasetti has unveiled a new website that offers a renovated digital retail experience and insights into the brand's imaginative nature.

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Dezeen promotion: Italian design company Fornasetti has unveiled a new website that offers a renovated digital retail experience and insights into the brand's imaginative nature.

The Fornasetti website brings together nearly a thousand of the brand's products onto a single online shopping platform that can be accessed globally. Created in collaboration with business and e-commerce strategist The Level Group and creative agency Frank Studio, the digital store and catalogue "transports the visitor into the world of Fornasetti" by presenting the breadth of the atelier's work and imagination. "The common thread that binds every part of this digital universe is the constant call to the imagination," said the Fornasetti team. "This has always been the founding value of the atelier, the means by which its creations...

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